Bachelor of Arts in Communication and Media Studies

For publishing, corporate communications, marketing, public relations and other areas, traditional methods are no longer enough. In an industry where the way we communicate is revolutionized nearly every day, staying ahead of the technological curve is critical.

Whether you’re looking to break new ground on social media, to develop an interactive website that revolutionizes the medium, or to become the strategist and voice behind an organization’s blog, our B.A. in Communication & Media Studies can help you develop the skills you need to get a competitive advantage in the field. 

The skills and tools you acquire in our degree program can prepare you for a wide variety of exciting career paths, including: public relations specialist, digital journalist, web editor, social media specialist, copywriter, corporate trainer, advertising coordinator, corporate communication specialist, consultant, human-resources specialist, speechwriter, campaign manager, professional lobbyist, arbitrator, negotiator, and labor relations specialist.

Our B.A. in Communication & Media Studies program includes concentrations in Media Arts and also in Organizational Communication.

Media Arts Concentration (Main Campus Only)

In the Media Arts concentration, you will individually and collaboratively create professional-grade visual communications intended to prepare you for a career in the field. You’ll be able to evaluate historical and contemporary elements to predict new trends in media and/or organizational communication settings.

Organizational Communication Concentration

In our Organizational Communication concentration, you’ll gain proficiency in oral and written communication, and communication skills associated with public relations and marketing, in order to best respond to the communication needs of organizations of all missions and sizes. You will be able to understand, evaluate, design, conduct, and distribute information and data via numerous channels, including social media, which is increasingly revolutionizing business-to-customer communication.

Post University’s Bachelor of Arts in Communication and Media Studies is designed to provide an extensive academic experience for students interested in the convergence of two core components of contemporary society: technology    and communication. Students will develop traditional and digital communication skills to serve the emerging needs of a content- enriched information society. Graduates of this program will be able to apply communication skills within professional and interpersonal settings, utilize traditional and emerging technologies, and apply this knowledge to media and/or organizational communication environments. The coursework further emphasizes interpersonal communication skills, including intercultural sensitivity, and conflict resolution.

This program of study provides students with the skills to be successful in a variety of careers in the settings within corporate, non-profit and community organizations. These careers include public relations specialist, journalist, digital journalist, web editors, social media specialists, copywriter, corporate trainer, advertising coordinator, corporate communication specialist, consultant, human-resources specialist, speechwriter, campaign manager, professional lobbyist, arbitrator, negotiator, and labor relations specialist.

Communication and Media Studies students will have the opportunity to choose between two concentrations: Media Arts or Organizational Communication. In the Media Arts concentration, students will individually and collaboratively create professional-grade visual communications intended to prepare them for a career in the field. They will be able to evaluate historical and contemporary elements to predict new trends in media and/or organizational communication settings. Students choosing to concentrate in Organizational Communication will gain proficiency in oral and written communication, and communication skills associated with public relations and marketing, in order to best respond to the communication needs of organizations of all missions and sizes. They will be able to understand, evaluate, design, conduct, and distribute information and data via numerous channels, including social media, which is increasingly supplanting older forms of traditional business-to-customer communication.

 

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