Bachelor of Science in Marketing Degree

Overview

WHY CONSIDER A BACHELOR OF SCIENCE IN MARKETING DEGREE?


These days, it's not necessarily what you're selling but how you market it that really makes the difference in how successful a business becomes. Effective marketing professionals can have a profound effect on product success in today's consumer-driven society. Earning a bachelor's in marketing degree is an important first step for anyone who is looking to pursue a career in this field.

At Post University, our Bachelor of Science in Marketing Degree faculty members draw on their academic credentials and extensive experience in the field to prepare students to identify and satisfy consumer needs through selling, advertising, retailing, and market research. Our unique curriculum provides students with a comprehensive understanding of current marketing theory and practices, with special attention to technological advances and Internet-based marketing trends.

A bachelor's in marketing degree from Post University prepares you for positions in the fields of product planning, marketing research, distribution, advertising, sales promotion, packaging, customer relations, and direct marketing. Many of our graduates begin their careers in sales or management at the retail level or as outside sales representatives in industrial sales.

The Bachelor of Science in Marketing Degree program has three specialized tracks in Sales Management, International Marketing, and General Marketing. We encourage all students to participate in internship or cooperative education work experiences throughout their college careers, and especially during the summers of their sophomore and junior years.

THE BACHELOR OF SCIENCE IN MARKETING DEGREE PROGRAM AT POST UNIVERSITY IS IDEAL FOR THOSE WHO WANT TO:

  • Gain the skills and experiences they'll need to succeed in a wide range of career opportunities in public, private and non-profit organizations
  • Enhance self-awareness, build confidence and develop a strong sense of direction through a careful blend of Bachelor of Science in Marketing Degree program courses, general education and elective courses
  • Make connections across disciplines so they're better prepared to respond to a diverse and constantly changing global marketplace
  • Participate in internship and cooperative education programs that offer real-life work experience before they graduate with their bachelor's in marketing degree
  • Learn from faculty members who have advanced degrees and years of relevant experience in the field of marketing

BENEFITS OF THE BACHELOR OF SCIENCE IN MARKETING DEGREE PROGRAM AT POST UNIVERSITY

  • Post University is an accredited New England university that has been providing quality education to its students since 1890.
  • Our small classes are taught by faculty members who have advanced degrees and extensive real-world experience in their respective fields.
  • We offer a high-quality, career-focused bachelor's in marketing degree program that will make a real difference in your future career.
  • Our Bachelor of Science in Marketing Degree program features a curriculum with a strong focus on innovation, creativity and leadership. You won't be learning from static text on a page; you'll be part of a highly interactive, practice-based learning environment.
  • You will get a great return on your investment (ROI), earning a valuable degree at an affordable price.
  • You can transfer up to 90 credits from another accredited institution.

Faculty Advisor Contact Information
Michael Conard
203.596.4655

MARKETING PROGRAM FAST FACTS
     
STUDENTS IN THIS DEGREE PROGRAM
36  
     
OCCUPATIONS
This degree will prepare you for the following careers:
Advertising and Promotions Managers
http://www.onetonline.org/link/summary/11-2011.00
 
Marketing Managers
http://www.onetonline.org/link/summary/11-2021.00
 
Sales Managers
http://www.onetonline.org/link/summary/11-2022.00
 
Business Operations Specialists, All Other
http://www.onetonline.org/link/summary/13-1199.00
 
Market Research Analysts
http://www.onetonline.org/link/summary/19-3021.00
     
2010- 2011 PROGRAM COMPLETERS
1
 
2010-2011 PROGRAM COMPLETERS IN NORMAL TIME
0%*
*Students who do not transfer in any credits typically complete this program within 5 years.
     
JOB PLACEMENT
Data not yet available.
     
     
 
ACCREDITATION
Post University is accredited by the New England Association of Schools and Colleges, Inc., (NEASC) through its Commission on Institutions of Higher Education.

Post University's Business School also is a candidate for Accreditation by the Accreditation Council for Business Schools and Programs (ACBSP)
 
TUITION & FEES 2012-2013
Program Cost: $105,000*
Room and Board: $41,720*
Approximate Program Text Book Cost: $5,000*

* This is the program cost for the entire 120-credit degree program using current tuition and room and board rates. Program costs will vary depending on transfer credits and financial aid amounts.
   
FINANCIAL AID
100% of students receive some form of Financial Aid
   
MEDIAN LOAN DEBT
Number of Borrowers: 32 
Federal Private Loans Institutional Loans
(Amount Borrowed) (Amount Borrowed) (Amount Owed)
$18,251 $10 $3,500
   
RETENTION RATES
58% of full-time Freshmen who enrolled at Post University's Main Campus in the Fall semester of 2009 returned for the 2010 Fall semester.

The program retention rate is 88%.
 
AVERAGE CLASS SIZE
16 students  
   
UNIVERSITY FACULTY
Full-time: 35  
Part-time: 298
To learn more about our faculty, click here.