Course Descriptions

Sport Management Course Descriptions

SMG101

Foundations of Sport Management – 3 Credits

This course provides an overview of the sport industry. History of, careers in, growth trends, and the management of a variety of sport organizations will be examined.



SMG151

Sport in Society – 3 Credits

This course provides students with the opportunity to examine the relationship between sport and the world we live in. Students will be encouraged to think critically about the impact sport has on our lives. Topics such as youth sport, violence in sport, deviance in sport, race and sport, etc. will be examined.

Prerequisite: SMG101



SMG201

Sport and Athletic Administration – 3 Credits

The wide variety of tasks, policies, and procedures which govern the administration of a sport or athletic program/organization will be examined in this course.



SMG251

Sport Event and Facility Management – 3 Credits

This course offers a comprehensive study of the planning, maintenance, operations, financial considerations, and personnel management of sport facilities and sporting events.



SMG301

Sport Marketing – 3 Credits

This course focuses on the application of marketing principles and practices relevant to the sport industry. Practical and theoretical applications of marketing sport will be examined.

Prerequisite: MKT101



SMG326

Sport Sales – 3 Credits

This course will offer an analysis of effective skills necessary to the sales process found in the sport world. Students will develop effective communication skills, selling techniques, and examine the role of technology in the sport sales industry.

Prerequisite: MKT203



SMG351

Sport Law – 3 Credits

This course will examine the legal environment in which professional and amateur sport operates. Areas of law to be examined include, but may not be limited to, contract, labor, tort, and antitrust law.

Prerequisite: LAW101



SMG376

Sport Ticketing – 3 Credits

This course will examine the significant impact of ticketing on sport organizations and events. Generating ticket sales, ticket packages, ticketing systems, and customer relations will be explored.

Prerequisite: MKT203



SMG401

Sport Economics – 3 Credits

This course applies economic methods and theory to the sporting world. Topics to be examined will include, but may not be limited to, the value of a sport franchise to a municipality, economic impact of hosting sporting events, financing professional sport facilities, and sport and economic development.

Prerequisites: ECO201



SMG451

Sport Management Co-Op – 3 Credits

This course provides students the opportunity to apply learned sport management skills, theories, and ideas in a work experience. Students are encouraged to consider Co-op sites that reflect their career aspirations. The Co-op will be a minimum of twelve weeks working a minimum of ten hours per week.

Prerequisite: SMG101, SMG151, SMG301, and completion of at least 90 credits.