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Bachelor of Science in Marketing/General
Degree Program

Overview


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In today's world, the ability to satisfy the customer is essential.  That's why The Malcolm Baldrige School of Business at Post University's Bachelor of Science in Marketing online degree program prepares students to creatively and consistently identify and satisfy consumer needs. Students become familiar with the specialized skills of selling, advertising, retailing, marketing and market research.  You will gain an understanding of current marketing theory and practices with special attention to the “Four P’s” of the marketing mix: Product, Place, Promotion and Price.

At The Malcolm Baldrige School of Business at Post University, you can earn your Bachelor of Science in Marketing degree entirely online, with no commuting or interruptions in your current career.

While many graduates begin their careers in sales or management at the retail level or as outside sales representatives in business-to-business sales, the marketing program will also prepare you for positions in product planning, marketing research, distribution, advertising, sales promotion, packaging, customer/public relations and direct marketing.
Marketing majors with prior business experience learn how to develop and integrate effective business strategies with marketing tools to enhance product or service distribution.

When you choose an online degree in marketing from The Malcolm Baldrige School of Business at Post University, you will study in highly interactive, small classes that are offered in 8-week accelerated modules. Our faculty members have both advanced degrees and years of relevant business experience, and will engage you in relevant curriculum designed to prepare you for a rewarding career in Marketing.

Apply today!

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