|General Education||60 crs|
|Common Core||12 crs|
|ENG110 College Writing
College Writing - 3 Credits
This course is designed to develop and refine the analytical/critical reading skills and the substantive writing skills of freshmen. This intensive writing class will focus on writing essays of varying length and expose students to the various rhetorical modes of writing that will contribute to their success in university courses and their chosen careers.
|ENG120 College Writing II
College Writing II - 3 Credits
College Writing II looks to expand upon the writing skills attained in ENG110. As a student-centered course, students explore their own writing in peer, group, and self-review skill sessions. Students enhance self-editing skills and increase awareness of the revision skills needed in both college coursework and in careers. The course will further develop students' understanding of the writing process from pre-writing to final draft. This course encourages students to have their writing evaluated across the curriculum. The course culminates in a research essay and portfolio of original work.
|COM107 Introduction to Communications
Intro to Communications - 3 credits
This introductory course will focus on the knowledge and skills that students need to become competent communicators. This information and these skills will include speaking, listening, media literacy, computer-mediated communication, cultural sensitivity, workplace communication, group dynamics, and critical thinking. Students will prepare and present speeches and group projects that utilize media and technology. Emphasis will be place on personal, social and workplace interaction both individually and in group settings.
|CIS112 Introduction to Computing
Introduction to Computing - 3 Credits
This course strives to meet the high level of computer literacy required of all students earning a degree from the university. Special emphasis is placed on the ethical use of computer technology for information analysis and communications. Computer units introduce the Internet, Windows, word processing, spreadsheets, and presentation software. Students who feel they have attained computer literacy and earn 70 percent on an exemption exam may substitute any other 3-credit course for this core requirement.
Students may prove competency by passing a waiver examination. No credit is granted if the requirement is waived.
Students may prove competency by passing a waiver examination. No credit is granted if the requirement is waived.
|Liberal Arts||21 crs|
|History Elective||3 crs|
|BUS340 Business Ethics
Business Ethics - 3 Credits
This course examines the ethical issues and dilemmas that challenge the business leader, the business organization, and the capitalist system. Emphasis is on the development of an ethical culture based in fairness, honesty and persistence. Cases, readings, and discussions serve to integrate ethical reflection with management decision making.
|Social Science Elective||3 crs|
|Performance, Written, or Fine Arts Elective||3 crs|
|MAT120 College Algebra
College Algebra - 3 Credits
This course provides a deeper understanding of the concepts of algebra including function applications, inequalities in two variables, matrix operations, linear programming, quadratic and polynomial applications, and solving rational and radical equations. Course requires subscription to a supplementary online program.
Prerequisite: Successful completion of two years of High School Algebra or the equivalent.
|MAT220 Statistics I
Statistics - 3 Credits
This course offers students an opportunity to experience statistics as it would occur in various settings. Topics are presented through real life case studies and include an overview of the fundamentals of statistics, collective and descriptive statistical techniques, data collection and sampling, the normal distribution and probability, hypothesis testing, population inferences, simple linear regression, and correlation. An understanding of basic algebra is required. Course requires subscription to a supplementary online program. Scientific or graphing calculator and access to a spreadsheet program is recommended.
|Open Electives||15 crs|
|Designated Writing Course||3 crs|
|BUS311 Managerial Communications
Managerial Communications - 3 Credits
This course provides instruction in organization and construction of the written, technological, and oral communication used in modern business. Effective communication at all levels is necessary for leaders in organizations. Well-developed communication skills will provide students with a framework for excellence across all business activities. Students will develop the skills necessary to communicate effectively in multiple modes both inside and outside of their organizations.
|Major, Core and Concentrations||54 crs|
|Business Law I||3 crs|
|BUS204 Business Law I
Business Law I - 3 Credits
This course covers Constitutional Law and the rights and duties that apply to business entities as well as to individuals.
Also covered are Tort Law, body and property injury, as well as harm to reputation in the business context; Criminal Law, specifically those areas pertinent to business, such as bribery and embezzlement; Intellectual Property Law, including copyright, patent and trademark laws; Contract Law, which encompasses sales contracts and the application of the Uniform Commercial Code as well as common law contracts, such as employment contracts.
|Business Core||18 crs|
|ACC111 Financial Accounting
Financial Accounting - 3 Credits
This course is for the student to learn about accounting as an information development and communications function that supports economic decision-making. The course will help students perform financial analysis; derive and assess information for personal or organizational decisions; and understand business, governmental, and other organizational entities.
|BUS211 Malcolm Baldrige Quality Standards
Malcolm Baldrige Quality Standards - 3 Credits
This course provides undergraduate students with an introduction to the history of the quality movement in American industry in the 20th and 21st centuries and presents the core principles of the Baldrige Quality assessment process. By direct exposure to these concepts and principles, students will be prepared to recognize and apply these concepts and principles as they enter into their upper division coursework in the Malcolm Baldrige School of Business. Students will also be introduced to contemporary quality assurance systems, measurements and tools and learn to apply these in business situations.
Macroeconomics - 3 Credits
This course examines the fundamental analytical structure of a macro economy and familiarizes students with the problems of employment, inflation, interest rates, and business cycles. Topics include the determination of income and output, the role of fiscal and monetary policy, and the interaction of an economy with the rest of the world within a global framework.
|FIN201 Principles of Finance
Principles of Finance - 3 Credits
This course examines the role of finance in relation to other business operations and within the financial community. It covers the development and use of the basic tools and operational/quality measures for financialadministration, financial analysis, planning and control, investment decisions, and management of sources of funds.
Prerequisites: ACC111; MGT105.
|MGT105 Principles of Management
Principles of Management - 3 Credits
This course is an introduction to the principles of management examining their application in public and private, profit and non-profit organizations. Students will explore the areas of employee motivation, group behavior, leadership, strategic planning, organizational design, and career opportunities. Fundamental concepts of management, effective communication competency, ethical dilemmas faced by managers and corporate social responsibility will be explored.
|MKT101 Principles of Marketing
Principles of Marketing - 3 Credits
This course examines the basic marketing principles practiced by modern organizations including product development, distribution, promotion, and pricing. Students will explore topics including consumer engagement, strategic planning, best practices along with the importance of measurements, analysis and utilizing acquired data. It is the foundation course for upper-level marketing courses.
|Major Core||24 crs|
|ACC211 Managerial Accounting
Managerial Accounting - 3 Credits
This course provides a practical understanding of the use of accounting data driven processes by management in planning and controlling operations in all functions of the enterprise and in choosing among alternative courses of action.
Microeconomics - 3 Credits
This course familiarizes students with the decision-making processes of individual economic units such as households, firms, and industries, and their interrelationships. Topics include the nature and framework of the forces of supply and demand, household behavior, and consumer choice; the behavior of the firm under different industrial structures, resource allocation, and income distribution; and international trade and comparative advantage.
|IBA301 Principles of International Business
Principles of International Business - 3 Credits
This course familiarizes students with the multidimensional macro-environment of international business and teaches them the tools necessary for the analysis and evaluation of diverse problems within that environment. Basic principles and issues of international economics are introduced as well as global aspects of politics and culture. The different managerial functions within a multi-national firm are examined.
|MKT203 Sales and Techniques of Selling
Sales and Techniques of Selling - 3 Credits
This course covers supervising, managing and leading an organizationâ€™s sales force. Emphasis is placed on strategic planning, sales leadership, consumer & market analysis, process & knowledge management and measurement. Topics include sales force recruitment & selection, leadership, ethics, goal setting, motivation & rewards, training and development.
|MKT301 Business To Business Marketing
Business To Business Marketing - 3 Credits
This course offers an overview of marketing as it applies to raw material suppliers, manufacturers, and middlemen. This includes industrial demand, marketing intelligence systems & analysis, product and service best practices, strategic planning, channels of distribution, pricing, promotion, and control.
|MKT315 Marketing Management
Strategic Marketing Management - 3 Credits
This course explores 21st Century marketing strategies and plans, conducting research, creating long-term client relationships, building strong brands, communicating value and creating successful long-term growth. Exploring strategic planning including innovation, new product development, managing media & personal communications, designing & managing Integrated Marketing Communications, analysis of global markets and understanding the business and ethical problems marketing managers faces in a global marketing environment challenges.
|MKT342 Marketing Research
Marketing Research - 3 Credits
This course discusses various tools and techniques used by managers of marketing research. Topics covered include developing the research study, analysis, selecting a sample, focus interviewing, questionnaire design, data collection & analysis, measurement, validating results, and drafting the final report. Students also learn basic statistical analysis of research findings.
Prerequisites: MAT220, MKT101
Prerequisites: MAT220, MKT101
|MKT404 Consumer Behavior
Consumer Behavior - 3 Credits
This course examines marketing from the point of view of key behavioral science concepts, relevant consumer research, best practices and practical marketing applications with a customer focus. The course also analyzes motivation, personality, perception, learning, attitude formation, and the importance of group dynamics, social class, and culture on behavior in the marketplace.
|Career and Self-Awareness||6 crs|
|CSS101 College Success Seminar: Learning Across the Lifespan
College Success Seminar: Learning Across the Lifespan - 3 credits
This course provides theoretical bases and practical strategies for lifelong learning. Students will become aware of university resources, as well as the policies and procedures critical to success at Post. Emphasis is placed on critical thinking, study skills, analytical reading, effective writing, reasoning, problem-solving, time management and strategies for college success necessary to support learning in a university environment. Students will analyze their own learning abilities and styles and develop effective practices for learning throughout their lifetime. Students will explore their motivations and the external determinants that affect their educational, personal, and career success. Students will learn the role of active learning in a successful life.
|PSS301 Professional Success Seminar: Work, Life and Career Development
Professional Success Seminar: Work, Life and Career Development â€“ 3 credits
This course provides practical approaches to managing oneâ€™s career, working with others in teams, understanding otherâ€™s perceptions of oneâ€™s performance, managing upwards and sideways for success, maneuvering through a changing work environment and global marketplace, and networking inside and outside of oneâ€™s organization. Students will explore the changing global environment of business and the skills and knowledge that tomorrowâ€™s workforce will demand.
|Grand Total||120 crs|
|Sales Management||9 crs|
|MKT311 International Marketing
International Marketing - 3 Credits
This course is an introduction to the problems associated with managing marketing operations in international companies. It introduces students to organizations, best practices, multi-cultural consumer, strategic planning, principles, policies, procedures, ethics, and techniques used in efficient and effective marketing of products and supplies by business and industry in international marketing. It provides students with concepts and ideas for solving business problems dealing with international marketing.
Prerequisites: MKT101; MGT105; IBA301 recommended
Prerequisites: MKT101, MGT105, IBA301 recommended
|MKT319 Brand Management
Brand Management - 3 Credits
This course will give students the ability to understand the systematic procedures in the development and management of new and existing brands as part of an organizations overall marketing strategies in a global environment. Students will be introduced to new and existing brands as they develop new products within a product line or category. Students will be exposed to the challenges faced by brand managers.
|MKT320 Sales Management
Sales Force Management & Leadership - 3 Credits
This course covers supervising, managing and leading an organizationâ€™s sales force. Emphasis is placed on strategic planning, sales leadership, consumer & market analysis, process & knowledge management and measurement. Topics include sales force recruitment & selection, leadership, ethics, goal setting, measurement & analysis, motivation & rewards, training and development.
Prerequisite: MKT101, MKT203
Prerequisites: MKT101, MKT203