In today's world, the ability to satisfy the customer is essential. That's why The Malcolm Baldrige School of Business at Post University's online Bachelor of Science in Marketing degree program with a concentration in Sales Management prepares students to creatively and consistently identify and satisfy customer needs. Students become familiar with the specialized skills of selling, advertising, retailing, marketing and market research.
Students will learn the principles and methods of effective sales management such as management and motivation of sales personnel, sales department organization, sales forecasting, and sales effectiveness measurement.
You can take your marketing courses entirely online while gaining an understanding of current marketing theory and practices with special attention paid to the â€śFour Pâ€™sâ€ť of the marketing mix: Product, Place, Promotion and Price.
You will study in highly interactive, small classes in 8-week accelerated modules. Our faculty will actively engage you in a high quality and relevant curriculum that prepares you to enter a rewarding career in sales management.
At The Malcolm Baldrige School of Business at Post University, you can earn your Bachelor of Science in Marketing degree entirely online, with no commuting or interruptions in your current career. Apply today!