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Online Bachelor of Science in Marketing Degree

Overview


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WHY CONSIDER AN ONLINE BACHELOR OF SCIENCE IN MARKETING DEGREE?


In today's world, the ability to satisfy the customer is essential. The Malcolm Baldrige School of Business at Post University's Bachelor of Science in Marketing degree program prepares students to creatively and consistently identify and satisfy consumer needs. Students gain an understanding of current marketing theory and best practices with special attention to the “Four P’s” of the marketing mix: Product, Place, Promotion and Price. This program is presented with a consumer-focus perspective, which includes teaching the specialized skills of selling, advertising, retailing, strategic marketing, market research, and understanding the consumer.  Students will also explore topics on leadership, ethics, market analysis and measuring effectiveness of marketing campaigns and processes.

While many graduates begin their careers in sales or management at the retail level or as outside sales representatives in business-to-business sales, the marketing program will also prepare students for positions in product planning, marketing research, distribution, advertising, sales promotion, packaging, customer/public relations and direct marketing.
Marketing majors with prior business experience learn how to develop and integrate effective business strategies with marketing tools to enhance product or service distribution.

When choosing a degree in marketing from The Malcolm Baldrige School of Business at Post University, you will study in highly interactive, small classes. Our faculty members have both advanced degrees and years of relevant business experience.

Students pursuing an Online Bachelor of Science in Marketing Degree may choose from the following three specialized tracks:

The Malcolm Baldrige School of Business at Post University's Online Bachelor of Science in Marketing Degree program combines the strengths of a traditional New England University education with the convenience and flexibility of online learning. You will benefit from regular contact with and feedback from professors, as well as the opportunity to learn from and interact with other working professionals. Our highly interactive online classes are offered in eight-week modules, six times a year, making it possible for you to complete your degree in less time without sacrificing quality.

Those who graduate from Post University with an online bachelor's in marketing degree go on to hold positions in the fields of product planning, marketing research, distribution, advertising, sales promotion, packaging, customer relations, and direct marketing. Many of our graduates begin their careers in sales or management at the retail level or as outside sales representatives in industrial sales.

THE ONLINE BACHELOR OF SCIENCE IN MARKETING DEGREE PROGRAM AT The Malcolm Baldrige School of Business at Post University IS IDEAL FOR THOSE WHO WANT TO:

  • Gain the skills and experiences they'll need to succeed in a wide range of career opportunities in public, private and nonprofit organizations after graduating with an online bachelor's in marketing degree
  • Make connections across disciplines so they're better prepared to respond to a diverse and constantly changing global marketplace
  • Enhance self-awareness, build confidence and develop a strong sense of direction through a careful blend of Online Bachelor of Science in Marketing Degree program courses, general education and elective courses
  • Learn from faculty members who have advanced degrees and years of relevant experience in the marketing field

BENEFITS OF THE ONLINE BACHELOR OF SCIENCE IN MARKETING DEGREE PROGRAM AT The Malcolm Baldrige School of Business at Post University

  • Post University is an accredited New England university that has been providing quality education to its students since 1890.
  • Our Online Bachelor of Science in Marketing Degree can be completed entirely online—at a time and place that's convenient for you.
  • Our small classes are taught by faculty members who have advanced degrees and extensive real-world experience in their respective fields.
  • We offer a high-quality, career-focused online bachelor's in marketing degree program that will make a real difference in your future career.
  • Our Online Bachelor of Science in Marketing Degree program features a curriculum that includes a strong focus on innovation, creativity and leadership. You won't be learning from static text on a page; you'll be part of a highly interactive, practice-based learning environment.
  • You will get a great return on your investment (ROI), earning a valuable degree at an affordable price.
  • You can transfer up to 90 credits from another accredited institution.
  • You will have access to the University Writing Center and to one-to-one online tutoring services at no additional charge.
  • All students can access technical help by phone, chat and email 24 hours a day, 7 days a week, 365 days a year.

To learn more about The Malcolm Baldrige School of Business at Post University's Online Bachelor of Science in Marketing Degree program, please complete the inquiry form at the top of the page or call 800.345.2562.

Accelerate your career with an Online Bachelor of Science in Marketing Degree from Post University.
Apply today!

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